Trade Marketing Officer – Wine Division (Wine Jobs: Sales & Marketing)

Full Time

  Telford International Co Ltd

  Kwai Hing, Tsuen Wan

Job Highlights

  • University degree or equivalent
  • Certificate holder of WSET
  • 2 years experience in marketing related industry

Job Description

  • Direct report to Trade Marketing Manager
  • Assist to achieve brand targets and present channel strategies to Sales Teams
  • Under the supervision and guidance of TMM, work on the price ladders, new product development, A&P and improve product mix in order to meet both expectations of brand owners and top management’s requirements.

Duties and Responsibilities:

  • Assist in consolidating information for marketing plans or distribution plan formulation
  • Assist brand managers in A& P budget and review on regular basis
  • Coordinate with sales team, Artwork Dept & Logistic Dept and prepare promotion proposals for specific channels
  • Monitor the promotion progress against forecast
  • Source and develop POSM for value-added promotions
  • Review depletion, shipment and inventory controls and alert brand managers for PO replenishment when needed
  • Execute and follow up the agreed A&P activities including print, magazine, online, electronic media, and direct mail.
  • Explore distribution development programs related to trade and corporate customers.
  • Drive to achieve satisfactory profit/loss ratio and market share within designated budgets.
  • Candidate with more experience will be reckoned as a more senior role


  • University degree or equivalent – major in marketing and business is preferred  
  • 2 years in marketing related industry 
  • Organizationally aligned to vision, strategy and results orientation
  • Excellent creative/conceptual abilities
  • Analytical and logical thinker
  • Able to meet short deadlines in a demanding environment; work overtime is required
  • A team player for harmonizing positive relationships internally & externally
  • Commercially sensible with good negotiation skills        
  • Fluent in written and spoken English, Cantonese (and Mandarin)
  • Strong interest and passion in wine is a must.
  • Certificate holder of WSET or related is an advantage
  • Computer proficiency in Microsoft Office, Word, Excel, and PowerPoint is essential. 

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