Digital Marketing Manager - Wine & Spirits (Wine Jobs: Sales & Marketing)

Full Time

  Randstad Hong Kong Limited

  Hong Kong, Central and Western

Job Highlights

  • Luxury Consumer Goods
  • 360 digital marketing
  • data driven strategic marketing

Job Description

about the company.
Our client is a leading French wine & spirits distributor and manufacturer. With 45+ years of history in the market and over 50 wine & spiritis brands in their portfolio, they are currently looking for a Digital Marketing Manager and bring in new inspirations.

about the team.
Reporting to the Marketing Director, you will be formulating digital strategies for the local market. Working alongside your Regional Marketing Team that also sits in the Hong Kong office, you will be working with people from different background - a very diverse team culture! You will also work closely with your counterparts in local teams in Asia, including but not limited to Singapore, Taiwan, Shanghai, India, etc.
about the job.
  • Formulating and execution the digital strategies on media, eCRM, eCommerce and digital content
  • Monitoring the effectiveness of marketing strategies based on data management and ROI analysis
  • Collaborating cross-functionally with different marketing teams in Asia to ensure consistency of message
  • Maintain the understanding of the latest digital trends in the community
  • Make use to digital tools on data and intelligence analysis
skills & experiences required.
  • 8+ years of experience of Digital Marketing within agency/in-house; luxury goods or food & beverage will be a plus
  • Knowledge in digital tools, such as Campaign Manager, Google Analytics, Google Marketing Platform etc
  • Proven experience working with media houses and agencies
  • Solid understanding of digital landscape, trends and network
  • Fluent in English; additional Asian language will have advantage
  • Solid interpersonal network in the community

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