Brand Ambassador Asia (VIE) (Wine Jobs: Sales & Marketing)

ESTATES & WINES, the Moët Hennessy wine division, is a unique collection of prestigious wineries spread across five continents. From the foothills of the Andes, the sandy, pine-fringed hills of North-Western Spain, a glacial river valley on New Zealand's South Island, and more ... our vineyards are located on exceptional sites and are among the best terroirs of their appellation. Each of our wineries have broken new ground - by pioneering new or forgotten regions; or through innovative & distinctive winemaking techniques.

Based in Hong Kong, the VIE Brand Ambassador is responsible for communicating the uniqueness & key benefits of Estates & Wines Brands, in alignment with business development strategy, by educating internal/external customers (MH Regions, Distributors, Trade, Consumers, etc) on the Asian market.

Main missions :

Communication

• Execute efficient communication actions on the field (distributors, wine shops, trade, etc) to represent E&W products identity to customers, in accordance with E&W guidelines and strategy defined by BDM
• Ensure that brand information is being properly communicated with each customer interaction (messaging, vocabulary, presentation,...)
• Identify opportunities within the markets to constantly improve communication techniques
• Monitor/report to International Director on communications actions & initiatives
• Represent E&W at generic country tasting events as and when required
• In all actions undertake the Brand Ambassador must represent E&W in the markets as a professional and committed Partner

Training

• To prepare and script training material and update with relevant information throughout the year
• To fully train sales/marketing teams, distributors & customers with regard to Wine in general and Estates & Wines brands in particular
• To ensure that all sales personnel are fully equipped with relevant and up-to-date material and knowledge
• To monitor/report to International Director on training actions, initiatives, and best practices within & without the group
• To identify opportunities within the territory
• To provide expertise and support to the markets in the implementation of their respective sales and training programs, including training of wines champions and local ambassadors

Sales promotion

• Execute sales promotions actions in the markets in accordance with pre-defined qualitative & quantitative objectives
• Conduct events, promotions, special dinners & tastings with the customers & distributors to reinforce the portfolio and introduce new wines & focus on the wine promotion
• To ensure that distributors and MH companies are fully equipped to sell E&W wines effectively so that all targets are achieved
• When possible, to recruit and win over wine prescriptors / key opinions leaders and to exploit new distribution channels
• Provide support for hosting at corporate sales events when necessary
• To identify opportunities within the territory to constantly improve sales promotion techniques
• To attract trade & clients to our wineries, in coordination with the Site Event & Wine Communication Managers

Others

• Professionally manage the preparation of trips by organizing, shipping, and contributing to the materials needed for the various presentations
• Ensure proper administrative work and dedication in relation to the position: travel budget, expenses, reporting etc.

• Sommelerie or Viticulture schools / Business School with a Wine certification 

Languages:

• Fluent in English & French. A third language is a must have.

Professional experience & know how :

• 2 years' experience in wine education / hospitality industry positions on high value-added products
• Public-speaking and facilitation to large groups
• Strong interest & knowledge of wines & spirits industry (premium drinks industry a plus) 

Technical & management skills:

• Experience in execution of communication & training actions on the field
• Excellent presentation skills 

Personal & interpersonal skills:

• Excellent interpersonal skills
• Works efficiently and follows company standards, with or without immediate supervision
• Action oriented / Drive for results
• Strong organizational skills
• Continuous concern for excellence