Assistant Brand Manager, Wine & Spirits (Wine Jobs: Sales & Marketing)

Full Time

Job Duties:

Support the Brand Manager to drive the assigned brand portfolio in term of sustainable growth in brand equity/synergy market share, and profitability
Coordinate with agency on consumer research and help translate into Brand Marketing strategy and plans
Engage agencies, and follow through the implementation of market activation plans, POSM, digital and PR campaigns with minimal supervision
Handle A&P management, ROI trackingm and other market trends reports
Collaborate closely with internal departments from Sales, Finance, Supply Chain, to IT etc in Hongkongm as well as connecting proactively with Greater China marketing counterparts to maximize synergy

Requirements:

University graduate major in Business, Marketing, or equivalent
About 4-5 years brand marketing experience with FMCG products with track record to manage brands / campaigns independently with good results
Demonstrates solid experience involving above-the-line, blow-the-line, and new product launches ideally with large brands
Good business acumena and number driven
Knowledge with wines & spirits is not required but rather an appreciation for quality, luxury and brands would be essential

How To Apply